Is That My Butt?



Learn Advertising on mps-advertising.com. Is That My Butt? article will help answer your questions on Advertising.We at mps-advertising.com specialize in Advertising. Advertising at mps-advertising.com provides the most up to date news and articles. If you have questions please do not hesitate to contact us.

Summary:
Or
some average Joe that stumbles on a unique idea.

Geography
Where do they live or where did this happen?

Odd numbers
Odd numbers make your headline more specific and believable.

This type of headline works because people want to know
about people. And they (we) want to know what other people
know that can improve our lives.

Shall we try one?

Benefit: How to be debt free.

Occupation: Financial Consultant

Geography: Florida

Odd Numbers: 27, 5

27 year Financial Consultant from Florida Reveals How to
Become Debt Free in 5 years or Less...

That's something that people want to know. 37 Year Old Maine Cop Tells How
the Answer Can Increase Your Profit By 277%*

' 2002, Jeff Neil, All Rights Reserved.

You may publish this article in your ezine and/or
web site as long as this resource box is left intact.

Jeff Neil is editor of Always Marketing and Editor`s Column.
Ezine and mlm newsletters for people that are serious about
a home based business.
Article:
Is That My Butt?

By Jeff Neil

Is that my butt? Now that's an interesting question. But to
be perfectly honest I'm not concerned with my butt. Not your
butt. Not any one's butt.

But...

It sure got your attention. Just like it got mine. And that
is the purpose of a killer headline.

Let's start this story from the beginning:

Here I am sitting at the doctors office. I'm waiting for my
wife to get done with her open up. And 'no', we are not
expecting a baby, thank you.

Anyway... Here I sit. Notebook in hand. I brought it to
write some content for a new website. So I'm looking around
just waiting (hoping?) for the creative juices to start
flowing.

You know how it is waiting at the doctors office. I started
staring at all those magazines. You know... All those women
magazines. No Hot Rod or some interesting like that.

And then I saw it. 'Is That My Butt?'. Right on the front
cover of Seventeen, April, 2002 Edition.

Normally that's not the type of reading I'm into. But I
couldn't resist. I just had to find out what the heck that
question was all about.

So yup, I walked clear the decks biased the waiting room just to see
that magazine. The story was with regard to jeans. No, I did not read
it. But the headline worked. And it worked well!

And that's what you need to do with your headlines. Grab
their attention. And to be really effective you should be a
little creative. You've got a lot of competition out there
so sometimes material completely of the wall is required. As
long as you can make it fit.

Some of the best headlines I've ever seen are at the
supermarket run out. The tabloids. Headlines like Three
Headed Martian Calls 97 Year old Grandmother from Outer
Space.

Yeah, it's silly. But people look. And then they see other
headlines like 33 Year old Kansas School Teacher Reveals
Life later 17 Divorces.

That's a little more believable. And people want to know. So
they buy.

Here's four things you can put in your headlines to make
them pull.

Benefit
How to make money. Most of want to know how to make more.
Don't you? If someone knows more most a subject than we do,
we want to know. Nosey creatures, aren't we?

Occupation
What's the job of the person with all this knowledge? Is it
an expert of some kind sharing their valuable secrets? Or
some mid Joe that stumbles on a unique idea.

Geography
Where do they live or where did this happen?

Odd numbers
Odd numbers make your headline more specific and believable.

This type of headline works in that people want to know
about people. And they (we) want to know what other people
know that can improve our lives.

Shall we try one?

Benefit: How to be debt free.

Occupation: Financial Consultant

Geography: Florida

Odd Numbers: 27, 5

27 year Financial Consultant from Florida Reveals How to
Become Debt Free in 5 years or Less...

That's something that people want to know. And that's a
headline that gets attention, gets read, and makes sales.

Have you heard of the pizza delivery guy and the truck driver
selling their secrets to their success?

Take a look at their headlines again. You'll see this
formula. It's not the only way. But it's a good way.

After all, *Is That My Butt? 37 Year Old Maine Cop Tells How
the profit Can Increase Your Profit By 277%*

© 2002, Jeff Neil, All Rights Reserved.

You may publish this seconds in your ezine and/or
web site as long as this resource box is left intact.

Jeff Neil is editor of inflexibly Marketing and Editor`s Column.
Ezine and mlm newsletters for people that are serious in spitting distance
a home based business. Jeff specializes in the collusion
of the Internet, network marketing, personal success and
home self-imposed duty tax tips for those who will never create their
own product. Visit at: http://www.alwaysmarketing.com
Subscribe: mailto:always_marketing@infogeneratorpro.com



Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58


Advice
Home Business
Technology
Online Advertising
Motivational
Internet Marketing
SEO Help
Online Games
Science Articles
Happiness

More Articles:


1. Juice - Scam of the Decade or Opportunity of the Century By Michael Daniels
Summary: This service will be available worldwide and get this, you can now get a free connection just by submitting your name and email address. Among other things, JUICE: '' -'Will work with any PC or Mac with 9600 kbps modem upwards. '' -'Will work with any Internet connection including dial-up, 'ISDN, BROADBAND, GSM, GPRS and wireless connections in 'any country as long as you have a telephone line. '' -'Requires no cabling, engineersArticle: If you are an grilling web surfer and MLMer …

2. Short But Sweet--Keys to Writing Effective Classified Ads
Summary:Short But Sweet--Keys to Writing Effective Classified AdsBy Elizabeth SinclairThe key to writing an effectiveclassified ad lies in your ability to say a lot with a little. Many people think writing a classified ad is ano-brainer until they get started. Many classified ad writers make their headlines too all-inclusive, rendering them non-specific. Focus on making these selling points more attractive rather than including too many selling points, which leaves no room for the push.3. Articl…

3. Improve Your Promotional Flyers And Improve Sales By Michele Schermerhorn
Summary: Avoid these seven common mistakes, and your advertising flyer - and your marketing in general - will be stronger for it.Advertising flyer mistake #1: A Blah Headline (Your Company's Name)Remember, your flyer is an ad. Then, use your headline to immediately answer their question: "What's in it for me?"Advertising flyer mistake #2: Not Solving A Problem!Although your ad flyer copy should include your key features or services, each feature or service should be attached to a clear, customer…

4. Driving Customers to You - Your Car as a Marketing Vehicle By Cathy Stucker
Summary: Costs start at just a few dollars, and you can put your business name, slogan, phone number and web site URL in front of thousands of potential customers while you are driving along the freeway, stuck in traffic or even while you are parked. Of course, she has one on her car, and says she has given them to all of her friends, too.License plate frames are a favorite of car dealers and auto repair shops, but they can work for any business. Gaughenbaugh started getting calls from new custo…