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If you've done any ezine advertising for a while, especially free ads, sooner or later you may receive something like this from the publisher, 'Your ad is scheduled to appear in the Oct.15 issue.' Now you're thinking that this can't be, because right now it's only Aug.15. You'll naturally have your own ad schedule.) Now, after waiting 10 weeks, and placing the ad religiously every Friday, Oct. 15 finally rolls around, and your ad appears. That way I know exactly which days I need to send the next ads in. As a side note, most ezines that offer free ads will only allow 1 ad per week, per advertiser. Article: If you've done any ezine publicity for a while, especially free ads, sooner or later you may receive something like this from the publisher, 'Your ad is scheduled to take a stand in the Oct.15 issue.' Now you're thinking that this can't be, as right now it's only Aug.15. 'I have to wait 2 months for my ad to come out? No way am I going to wait that long. It won't do me any good 2 months from now.' You could be wrong. Very wrong. There are several factors to consider here. Number 1 might be the fact that the ad is FREE! You can't overlook that! Number 2 is that free ads are placed on a 'first come, first served' basis. Number 3: It's equitable interest knowledge that we need to advertise on a continuous basis, not just when we feel like it. That means week attendant week in consideration of week. And planning ahead. Doesn't matter if it's free ads or paid, you have to keep at it, regularly. So, in our scenario above, let's expel it down and see how waiting 10 weeks will holding you in the long run. (It's not as bad as you might think.) Remember, you placed that ad on Friday, Aug. 11. And on Sat., Aug.12 you got the in addition notice that your ad won't appear until the Oct. 15 issue. Here's how you can 'catch up.' You placed your ad on Friday, the 11th. So, EVERY Friday, you place your ad again. And the next Friday, and the next. Always on Friday. (NOTE: these days and dates are only for example. You'll naturally have your own ad schedule.) Now, uniform with waiting 10 weeks, and placing the ad religiously every Friday, Oct. 15 finally rolls around, and your ad appears. But see what you've gained by placing it every Friday for that 10-week 'waiting' period. Your NEXT ad appears on Oct. 22, and the next on Oct. 29, and so on. (Again, it's first come, first served.) Sure, you had to wait 10 weeks. But isn't it worth it? Now all the ads you've been placing are derivation to appear. Now, of course, you have to continue sending those ads in on a regular basis, just as you have been, so they will KEEP opening every week. Especially with FREE-ad ezines, they will at times have a stack of ads, which is the reason for the delay in printing your ad. But, since they are free, we all need to have a little patience, be thankful for the free ads, and plan our advertisement way super of time. I keep a separate log sheet for every ezine I cry up in. That way I know exactly which days I need to send the next ads in. As a side note, most ezines that offer free ads will only allow 1 ad per week, per advertiser. Don't try to beat the system by sending in more than your one ad. It won't work, because you just might wind up having NO ad placed. thanks to all, the ads are free, so please respect the wishes of the publisher. You'll win in the long run. ++++++++++++++++++++++++++++++++++++++ copyright2000-01 BJ Evans http://www.dailybiz.com/warriors.htm You can make money with this Secret Site. You can use this dissertation but please leave it intact. ++++++++++++++++++++++++++++++++++++++
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Corporate Identity: Put Your Best Face Forward Summary:How you present your company, particularly in a first-time situation, has a lot to do with how you're perceived in the marketplace.Sad but true, you may be an absolute whiz with your equipment and you may be a virtual expert in your chosen field, but if your company looks like a bunch of amateurs, you personally may be treated like one, and not get the respect (or the big budget projects) that you so rightfully deserve.If you've ever worked for a big corporation, no doubt you've been spe… 2. Signage and Branding for the Small Business By Tim McCarthy Summary: Increasing brand awareness through the use of print advertising, TV and radio advertising, the internet and direct mail campaigns are generally the most well known methods of building up your business profile in today's dynamic market, another element in a successful brand strategy is vehicle and signage advertising which is one of the most important cost-effective advertising tools available to small businesses today.Today's business world is an increasingly competitive place to be an… 3. Get Better Customer Response With Brochure Mailings Summary: A cover letter can also set you apart from competitors who don't use them. You might want to create a general cover letter template that sales personnel can access on their computers and modify it for their respective customers or prospects. Here's a few content ideas for a brochure cover letter: -Address the customer by name. -Include updated information about your products or services since the printing of the brochure. -Reinforce the top benefits of your product or service. Article:M… 4. Small ads 'as sound as a pound' Summary: Here are some tips on how to write small ads that are 'as sound as a pound'.First, satisfy yourself that the goods, services or unwanted possessions you are about to advertise are legal and decent. To ensure any sort of 'return on investment', customers must be able to contact you.If you prefer contact by e-mail, acquire temporary addresses from Yahoo or Hotmail say, rather than use a permanent one provided by your Internet Service Provider. Place Trade and Private adverts in separate t… |
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