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One of the most frequent questions is 'Should I advertise on TV?' I can't answer that questions until I ask a number of questions first. Do you have an advertising plan? Are you working on a firm budget? What are you trying to accomplish with your advertising? Where are you spending your money now? Usually by the 4th question the happy face becomes one of disappointment. Contractors don't build a building without a plan, and you shouldn't advertise without a plan. Article: When people discover my decorative style in advertising, the questions flow. One of the most frequent questions is 'Should I speak on TV?' I can't speech situation that questions until I ask a number of questions first. Do you have an plan? Are you working on a firm budget? What are you trying to discharge with your advertising? Where are you spending your money now? Usually by the 4th question the happy face becomes one of disappointment. Contractors don't pump a moulding without a plan, and you shouldn't blazon forth without a plan. The first plot is to determine what you want your advertising to do. Most small and medium businesses do not have the brass for long term image, so they focus on a call to proceeding or proclaiming benefits (not features). Can TV do that? Probably. Can you favour with it? Probably not. Local TV ads even in the smallest of television markets are expensive. You can buy cheap ads, but the cost is factored to the number of viewers. The cheaper the ads, the fewer the viewers. How many folks do you know are glued to the tube at 5:45 AM? You can get on TV by using the telephone line TV in your market. With Cable, you can buy a package that's spread over 15 or more party line channels. lie low the number of viewers and the shoddy production. Get my phrase 'Cable Ads 5 Bucks' by sending a blank eMail to MailTo:CableAds@BigIdeasGroup.com Some people in duty you haven't 'arrived' until your acting is on TV or on a billboard, or both. Funny, I know of hundreds of businesses making big boodle that don't use either.
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Do Your Adverts Get You More Sales? By Jim Symcox Summary: Philadelphia retailer and US Postmaster General, John Wanamaker, once said, "Half the money I spend on advertising is wasted; It can only convey it."So why bother doing BAP advertising?Probably because advertising agencies are happy to use BAP advertising for almost any company. You'd be laughed at and if you insisted you'd probably go out of business and certainly lose your salesmen.BAP advertising does exactly that to your customer.In contrast Direct Response (DR) advertising isArti… 2. Advertising Your Holistic Business By Jennifer Shapiro Summary: Find sources that attract your target market AND that you can afford over the longer term (1-3 years) for ongoing products/services and find targets with high repetition for shorter term (1+ months) for events and shorter-term needs.For example, if I am marketing an event and have 2 months to market it, I will use the internet, e-mail marketing, and an ad in a monthly magazine to get the word out quickly. Right there, there were 2 repetitions.With Holistic Hometown, there is even more… 3. Increase Sales By Flying Under Your Prospects Radar Summary: Just thebasic list includes: ' Yellow page ads ' Newspaper and magazine ads ' Postcards, catalogs, and direct mail circulars in your 'snail mail' box ' Radio pitches interrupting the flow of your favorite songs' TV ads - about 20 minutes worth per hour now' Hundreds of storefronts, 'mega' malls, and strip malls ' Highway billboards by the thousands ' Circulars hung on your doorknob' Illegal signs on stop signs and telephone poles ' Legitimate email messages ' Spam email or UCE (unsolici… 4. **STOP**Place Your Ad In Front of HIGH QUALITY TRAFFIC~~~ Summary:MNMC Ads Services in highlights: -Allows you to get your selling message before a daily audience now exceeding 56,000 strong (and growing exponentially!) -Allows you to do so for less than $13 bucks a day! -Allows you to do this from any computer, including from your home -Allows you to leverage our TOP traffic from the entire Internet -Provides you EXTRA power as we stimulate our own Login Traffic to go find YOUR ad and vote on it compared to all the others -Ads that get more clic… |
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