Is That My Butt?



Learn Advertising on mps-advertising.com. Is That My Butt? article will help answer your questions on Advertising.We at mps-advertising.com specialize in Advertising. Advertising at mps-advertising.com provides the most up to date news and articles. If you have questions please do not hesitate to contact us.

Summary:
Or
some average Joe that stumbles on a unique idea.

Geography
Where do they live or where did this happen?

Odd numbers
Odd numbers make your headline more specific and believable.

This type of headline works because people want to know
about people. And they (we) want to know what other people
know that can improve our lives.

Shall we try one?

Benefit: How to be debt free.

Occupation: Financial Consultant

Geography: Florida

Odd Numbers: 27, 5

27 year Financial Consultant from Florida Reveals How to
Become Debt Free in 5 years or Less...

That's something that people want to know. 37 Year Old Maine Cop Tells How
the Answer Can Increase Your Profit By 277%*

' 2002, Jeff Neil, All Rights Reserved.

You may publish this article in your ezine and/or
web site as long as this resource box is left intact.

Jeff Neil is editor of Always Marketing and Editor`s Column.
Ezine and mlm newsletters for people that are serious about
a home based business.
Article:
Is That My Butt?

By Jeff Neil

Is that my butt? Now that's an interesting question. But to
be perfectly honest I'm not concerned with my butt. Not your
butt. Not any one's butt.

But...

It sure got your attention. Just like it got mine. And that
is the purpose of a killer headline.

Let's start this story from the beginning:

Here I am sitting at the doctors office. I'm waiting for my
wife to get done with her open up. And 'no', we are not
expecting a baby, thank you.

Anyway... Here I sit. Notebook in hand. I brought it to
write some content for a new website. So I'm looking around
just waiting (hoping?) for the creative juices to start
flowing.

You know how it is waiting at the doctors office. I started
staring at all those magazines. You know... All those women
magazines. No Hot Rod or some interesting like that.

And then I saw it. 'Is That My Butt?'. Right on the front
cover of Seventeen, April, 2002 Edition.

Normally that's not the type of reading I'm into. But I
couldn't resist. I just had to find out what the heck that
question was all about.

So yup, I walked clear the decks biased the waiting room just to see
that magazine. The story was with regard to jeans. No, I did not read
it. But the headline worked. And it worked well!

And that's what you need to do with your headlines. Grab
their attention. And to be really effective you should be a
little creative. You've got a lot of competition out there
so sometimes material completely of the wall is required. As
long as you can make it fit.

Some of the best headlines I've ever seen are at the
supermarket run out. The tabloids. Headlines like Three
Headed Martian Calls 97 Year old Grandmother from Outer
Space.

Yeah, it's silly. But people look. And then they see other
headlines like 33 Year old Kansas School Teacher Reveals
Life later 17 Divorces.

That's a little more believable. And people want to know. So
they buy.

Here's four things you can put in your headlines to make
them pull.

Benefit
How to make money. Most of want to know how to make more.
Don't you? If someone knows more most a subject than we do,
we want to know. Nosey creatures, aren't we?

Occupation
What's the job of the person with all this knowledge? Is it
an expert of some kind sharing their valuable secrets? Or
some mid Joe that stumbles on a unique idea.

Geography
Where do they live or where did this happen?

Odd numbers
Odd numbers make your headline more specific and believable.

This type of headline works in that people want to know
about people. And they (we) want to know what other people
know that can improve our lives.

Shall we try one?

Benefit: How to be debt free.

Occupation: Financial Consultant

Geography: Florida

Odd Numbers: 27, 5

27 year Financial Consultant from Florida Reveals How to
Become Debt Free in 5 years or Less...

That's something that people want to know. And that's a
headline that gets attention, gets read, and makes sales.

Have you heard of the pizza delivery guy and the truck driver
selling their secrets to their success?

Take a look at their headlines again. You'll see this
formula. It's not the only way. But it's a good way.

After all, *Is That My Butt? 37 Year Old Maine Cop Tells How
the profit Can Increase Your Profit By 277%*

© 2002, Jeff Neil, All Rights Reserved.

You may publish this seconds in your ezine and/or
web site as long as this resource box is left intact.

Jeff Neil is editor of inflexibly Marketing and Editor`s Column.
Ezine and mlm newsletters for people that are serious in spitting distance
a home based business. Jeff specializes in the collusion
of the Internet, network marketing, personal success and
home self-imposed duty tax tips for those who will never create their
own product. Visit at: http://www.alwaysmarketing.com
Subscribe: mailto:always_marketing@infogeneratorpro.com



Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58


Advice
Home Business
Technology
Online Advertising
Motivational
Internet Marketing
SEO Help
Online Games
Science Articles
Happiness

More Articles:


1. STELLAR STREAMING VIDEO CAN DRIVE SALES
Summary:Al Galbraith and Associates, a real estate marketer who turns dying industry towns into thriving recreational and retirement communities, commissioned a promotional video as an added feature for his company's website. Take a journalistic approach and create a video in the style of a news or documentary item that might play on the six o'clock news. Through streaming video, Galbraith reaches customers he might not through traditional advertising and he touches them in ways a brochure could…

2. Information Elements of an Effective Business Card By Bruce Zhang
Summary: A business card answers the questions of who you are and what your business do.Information Elements about You* Your Name* Your Job Title* Brief Description of Your Job Title - If your official job title isn't intuitive to laymen, it's necessary to have a brief description about your job title so a average person, not a expert in your field, can understand. Though you can do business card printing yourself using many different business card templates, it's wise to spend a little money …

3. The SKINNY on Newspaper Advertising By Mike McDaniel
Summary: You had to have an earlier impression about the product for the newspaper ad to point you to the location to buy it.There are 4 ways to use the newspaper for advertising.1) Display advertising from one column wide by 2 inches high to a full two pages, display ads can be so numerous the news stories have to be cut so both can live on the page.There is usually no protection. Good advertising "feels their pain".2) Classified advertising The effectiveness of classified ads varies by paper a…

4. Do I Need Raised Letter or Full Color Business Cards?
Summary:If you've been searching around for business cards that will best represent the image you want to portray for your business, then you've no doubt encountered many options. Each color that is printed has a separate plate, and the cards have to be run through the press for each color chosen. Spot printing (the process of laying the colors on one at a time, as in Raised Letter cards), can be much cheaper--if only one color or black is chosen. Full color is proven to get a 30% better respons…