RELEASE RELEASE: Getting Your Press Release to the Media



Learn Advertising on mps-advertising.com. RELEASE RELEASE: Getting Your Press Release to the Media article will help answer your questions on Advertising.We at mps-advertising.com specialize in Advertising. Advertising at mps-advertising.com provides the most up to date news and articles. If you have questions please do not hesitate to contact us.

Summary:
In fact, when we send
press releases to media across America, many editors say they
ONLY do local stories.

Find the contact information for your local media in the Yellow
Pages. You can get addresses of media folks who have
asked to received releases by consulting one of the reliable
media directories like the Bacon Publicity Checker or the Media
Directory at Gebbie.com.

Since email is a dirt cheap way to distribute a release, write a
second release to send media next month.
Article:
Each day newspapers, TV, radio, and ezines hand out millions of
dollars in FREE publicity. If you have a good story or good
information to share, an editor somewhere will jump at the chance
to use your material. Your name and ideas can be spread to
thousands of people over night. And the cost to you? Zero.

Once you have finished your press release, here are some ways to
send it to the media.

1. Start small. Think locally. Your best bet for getting media
is right in your own home town. Editors and news directors love
to do stories on businesses and individuals they can phone
without placing a long distance call. In fact, when we send
press releases to media diagonal America, many editors say they
ONLY do local stories.

Find the contact information for your local media in the Yellow
Pages. Call the front desk and ask who handles stories like
yours. You might even try pitching your story over the phone
before you send your release.

2. Send your release to a trade publication that covers your
industry. The fact that you have created a way for silver coated
milk cans to dent less easily probably won't get a second look
from your local daily newspaper, but the dairy trade publication
might put you on the front page. Be sure to send them a photo,
with YOU in the picture.

3. Email your release to media nationwide. Most editors won't go
for your release, but since you are plastic art a wide net, some will
give you coverage. You can get canvass of media folks who have
asked to received releases by consulting one of the reliable
media directories like the trotters Publicity bottom out or the Media
Directory at Gebbie.com.

Since email is a dirt second-best way to distribute a release, write a
second release to send media next month. Sometimes you have to
send three or four releases rather you irrupt familiar enough for
an editor to jump on your story.

4. Look for neighborhood or vice-president newspapers that cover
stories like yours. A policeman who had a story approximately abuse
couldn't get his side covered by the local daily, but had a topic
alternative newspapers loved.

5. Pay an email newsletter to run all or part of your press
release. Ad rates are down helter-skelter the Net and many fine
publications will consider working with you if your release has
good information their readers will appreciate. This same
principle can use to small newspapers and some broadcast
organizations. You may get well-advised results if you convert your
release into an minor detail or even into a long ad.

Above all, don't give up. Free publicity is...well...free. You
only get results when you are organized and persistent.



WebMaster Media Maker. - Create Streaming Audio and Video with Media players that do not require a streaming media server.
Jesus: The Man And His Work. - Long lost lecture by Wallace D. Wattles, author of The Science of Getting Rich, reveals the shocking truth about Jesus!


Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58


Advice
Home Business
Technology
Online Advertising
Motivational
Internet Marketing
SEO Help
Online Games
Science Articles
Happiness

More Articles:


1. 10 Ways to Get Your Flyers Noticed
Summary: For example, read about ______ as it really is!Give them a reason to read the flyer. The flyer needs a call to action. Praise does notnecessarily talk about what the flyer topic is discussing.It can be for something else you do.6. If they can purchase directly from you and you have yourproduct on hand, write that down on the flyer. I place a flyer on their job board.It takes the library staff at least 3-5 days before theydiscover it.8. Use the blank side of the flyer to write notes. Art…

2. Art History
Summary:Art history is full of many stories to tell. The goal of any piece of art is to tell a story and that is just what many of the pieces of art throughout the times have shown. Probably the first pieces of art in history are the hieroglyphics that have been found in ancient ruins. Not only does art tell us about the history of the world, but you can learn about the actual history of various types of art work and how they came to be. Article:Art history is full of many stories to tell. Anyon…

3. Ezine Advertising--Ads and How to Use Them
Summary: There are three types of ads that you can place in your chosen ezine: a classified ad, a sponsor ad, and/or a solo ad. The classified ad is the smallest and least expensive. This costs a few dollars, generally about half the cost of a sponsor ad. A sponsor ad is placed at the top of the ezine, often under a heading like: 'Please support our sponsor.' This ten to fifteen line ad will draw more attention since it is the first thing the reader sees when the email is opened. Article: The …

4. The Man With The "Grasshopper Mind" By Dean Phillips
Summary: The title of this article also happens to be one of the "20 Greatest Headlines Ever Written."Did you know, just changing the headline has been known to dramatically improve the effectiveness of an ad or sales letter by up to 1700 percent? Remember, nothing worthwhile ever comes easy.After you have your list of headlines, make sure each one passes the test for the following criteria for a good headline. If a potential headline does not meet these three criteria, rewrite it or eliminate …