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Or some average Joe that stumbles on a unique idea. Geography Where do they live or where did this happen? Odd numbers Odd numbers make your headline more specific and believable. This type of headline works because people want to know about people. And they (we) want to know what other people know that can improve our lives. Shall we try one? Benefit: How to be debt free. Occupation: Financial Consultant Geography: Florida Odd Numbers: 27, 5 27 year Financial Consultant from Florida Reveals How to Become Debt Free in 5 years or Less... That's something that people want to know. 37 Year Old Maine Cop Tells How the Answer Can Increase Your Profit By 277%* ' 2002, Jeff Neil, All Rights Reserved. You may publish this article in your ezine and/or web site as long as this resource box is left intact. Jeff Neil is editor of Always Marketing and Editor`s Column. Ezine and mlm newsletters for people that are serious about a home based business. Article: Is That My Butt? By Jeff Neil Is that my butt? Now that's an interesting question. But to be perfectly honest I'm not concerned with my butt. Not your butt. Not any one's butt. But... It sure got your attention. Just like it got mine. And that is the purpose of a killer headline. Let's start this story from the beginning: Here I am sitting at the doctors office. I'm waiting for my wife to get done with her open up. And 'no', we are not expecting a baby, thank you. Anyway... Here I sit. Notebook in hand. I brought it to write some content for a new website. So I'm looking around just waiting (hoping?) for the creative juices to start flowing. You know how it is waiting at the doctors office. I started staring at all those magazines. You know... All those women magazines. No Hot Rod or some interesting like that. And then I saw it. 'Is That My Butt?'. Right on the front cover of Seventeen, April, 2002 Edition. Normally that's not the type of reading I'm into. But I couldn't resist. I just had to find out what the heck that question was all about. So yup, I walked clear the decks biased the waiting room just to see that magazine. The story was with regard to jeans. No, I did not read it. But the headline worked. And it worked well! And that's what you need to do with your headlines. Grab their attention. And to be really effective you should be a little creative. You've got a lot of competition out there so sometimes material completely of the wall is required. As long as you can make it fit. Some of the best headlines I've ever seen are at the supermarket run out. The tabloids. Headlines like Three Headed Martian Calls 97 Year old Grandmother from Outer Space. Yeah, it's silly. But people look. And then they see other headlines like 33 Year old Kansas School Teacher Reveals Life later 17 Divorces. That's a little more believable. And people want to know. So they buy. Here's four things you can put in your headlines to make them pull. Benefit How to make money. Most of want to know how to make more. Don't you? If someone knows more most a subject than we do, we want to know. Nosey creatures, aren't we? Occupation What's the job of the person with all this knowledge? Is it an expert of some kind sharing their valuable secrets? Or some mid Joe that stumbles on a unique idea. Geography Where do they live or where did this happen? Odd numbers Odd numbers make your headline more specific and believable. This type of headline works in that people want to know about people. And they (we) want to know what other people know that can improve our lives. Shall we try one? Benefit: How to be debt free. Occupation: Financial Consultant Geography: Florida Odd Numbers: 27, 5 27 year Financial Consultant from Florida Reveals How to Become Debt Free in 5 years or Less... That's something that people want to know. And that's a headline that gets attention, gets read, and makes sales. Have you heard of the pizza delivery guy and the truck driver selling their secrets to their success? Take a look at their headlines again. You'll see this formula. It's not the only way. But it's a good way. After all, *Is That My Butt? 37 Year Old Maine Cop Tells How the profit Can Increase Your Profit By 277%* © 2002, Jeff Neil, All Rights Reserved. You may publish this seconds in your ezine and/or web site as long as this resource box is left intact. Jeff Neil is editor of inflexibly Marketing and Editor`s Column. Ezine and mlm newsletters for people that are serious in spitting distance a home based business. Jeff specializes in the collusion of the Internet, network marketing, personal success and home self-imposed duty tax tips for those who will never create their own product. Visit at: http://www.alwaysmarketing.com Subscribe: mailto:always_marketing@infogeneratorpro.com
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Co-Registration - Fuel For Growing Your Lists! Summary: Copyright ' Marion Stearns - All Rights Reserved http://www.admistress.com/column ====================E-mail addresses are absolutely the 'FUEL' for ALL of yourlist building and sales potential, especially for E-Zines.Without a growing list, which is a consistently fueled listof responsive readers, your list can't make a positive impact on your business sales. Co-registration WorksThere are a few solid ways to build a list in record time.Growing your list should be your FIRST and TOP pr… 2. 15 Tips to increase your Adwords profits Summary: If you implement the keyword in the header line, you receive considerably more clicks onto your ad. 6. Avoid price wars at which a competitor and you attempt to outdo the click price for a keyword continuously mutually. If you mention the price for a product or a service in the AdWords ad, then you can exclude in front the free- and all-free-searcher from clicking your ad. 14. If your AdWords ad costs too much and/or goes for too little profit, then interrupt the option that lets announ… 3. 10 Eye Popping, Jaw Dropping Ad Copy Secrets! Summary: Write the ad on a piece of paper, scan it andpublish the ad on your web page. Include an article or review that has been writtenabout you or your business with your ad copy. When you offer free bonuses in your ad copy, alsolist the dollar value beside each bonus. Ask your potential customers plenty of yes andno questions in your ad copy. Article:1. Use a hand written letter on your ad copy insteadof text. Write the ad on a piece of paper, scan it andpublish the ad on your web page. foot… 4. What Do Your Ads Say? By Mike McDaniel Summary: Make a list of everything you think should be included at one time or another, in one of your ad, be it radio, newspaper or Little Jimmie's class play program.Everything. Take the time to do it now, before you read the rest of this article.Next, take a hard look at your list, pencil in hand, and cross off all items that are about YOU (including YOUR staff, YOUR building, YOUR ranking, awards etc). Great for your ego, but take that thinking to your advertising and it flops.The first tim… |
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