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Oh, sure, many times you've already met them face to face (like I did at the convention) before you even whip out that card, and a first impression has been made, but what about when the card appears three weeks later and they say 'Who WAS this?' What do they do? First, the quality of the card speaks volumes about you. GET THEM, AND GET THEM NOW!) That's a lot of stuff to get onto a 2' x 3 1/2' card, isn't it? Don't forget the back of the card, too! Article: I just found a stack of ethics singleton hiding under some papers on my desk. I had banded together them at a recent speaker's convention to add to the distribution list for my free electronic newsletter. (I invite you to sign up for it at http://www.TheStayAtHomeCEO.com ) I was flabbergasted at how little I remembered nearly these people! I met them, shook their hands, and conversed with them; but all I have to remember them by is that little piece of card stock. It suddenly dawned on me that those stage directions card have a big job to do. Is yours doing a good job? Whether you realize it or not, whether you like it or not, people get an impression of you just by the card you give them. Oh, sure, many times you've heretofore met them face to face (like I did at the convention) rather you even whip out that card, and a first impression has been made, but what some when the card appears three weeks later and they say 'Who WAS this?' What do they do? First, the quality of the card speaks volumes with regard to you. Not only the quality of the paper, but the print quality as well. Flimsy joker that look like they were made on a copier leave an impression all right; a bad one. Colors/patterns/designs: do they convey an image that you want to have? Professional? Fun loving? Dignified? What is on the card is important too. Here are just a few things that your small business card has to include. (Some are obvious, some are not.) Who you are and how to get in touch. Duh! Remember the fax number and, if you have one, toll-free number. In fact, if you do have a toll-free number, project prize and good service by showing it as your only voice number. Whatever phone number you show, 'bold' it so it stands out. What you do. A job title is nice, but does it really convey what function you perform and what your responsibilities are? What your cooperation does. 'ABC Flowers' tells a little about what you do, but you need to add something like 'Specializing in tercentennial arrangements'. 'ABC & Associates' doesn't say in spitting distance what you do; is that a consulting firm? If so, what kind? Computer? Legal? Erosion control? Products and services. for a moment list some of what you or your commercial enterprise offers. is key; just say enough to get them to ask for more information. Internet information. Don't forget your web smile and e-mail address, too. (WHAT? You don't have web or e-mail addresses? GET THEM, AND GET THEM NOW!) That's a lot of stuff to get onto a 2' x 3 1/2' card, isn't it? Don't forget the back of the card, too! That's a lot of 'real estate' which is often wasted, and the extra cost is minimal. Your card does have a big job to do; it's cheap, front-line advertising. Make the most of it!
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. How to Get People to Read Your Ads Like CRAZY! By Neil Moran Summary: That's boring, they only care about their own house or car being broken into. The picture and the headline simply act to grab the eye of anyone who is remotely interested in purchasing this type of product.Rule Two:- The SubheadingThe subheading should expand upon the story hinted in the main heading, and draw the reader inexorably into reading the body text.Subheadings for straight products should outline the main features and benefits of the product. you ask yourself.Why fitting a car… 2. Successful Print Advertising Designs By Kristina Chu Summary: Your ad must have consistency in:o Logo o Color o Typography o Margins and borders o Layout o Spacing o Photographs and captions' You must also be consistent in your page lay out and other design elements like contrast, balance, etc.' On top of everything else, you have to make sure that your print ad communicates the main point of your advertisement ' the main attraction and the necessary information for your prospective clients.For your print ads toArticle: Do you often see pri… 3. The 'Secret' of Placing 200 Million Ads Summary: My FREE Ads Secret in highlights: o Over 200,000,000 ads viewable o 1-, 2-, 3-click ease o Ability to deliver of up to 98% of all intended ad placements o Unlimited and repeated use feature o Powerful, automatic sales message that renews at 64% of ad placements o SEO instruction included FREE and in addition o Up to 95% OFF regular paid advertising in newsprint media included also FREE What benefits does it bring? Article:My FREE Ads Secret is a complete free adver… 4. What Makes A Winning Online Ad? By Daniel Levis Summary: Most people who have been involved with sales & marketing for any length of time have heard the axiom, 'Sell them what they want. It sounds a little odd doesn't it?Does it mean that people are frivolous & go around making irrational purchases that don't meet their needs, before more serious ones that sustain them? Should you put games & entertainment on your home page, and flour & salt in your follow up messages?No, that's not it.What it is trying to say is that people buy for eArticle… |
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