The Great Web Advertising DebateLearn Advertising on mps-advertising.com. The Great Web Advertising Debate article will help answer your questions on Advertising.We at mps-advertising.com specialize in Advertising. Advertising at mps-advertising.com provides the most up to date news and articles. If you have questions please do not hesitate to contact us.
What happened to the World Wide Web? The answer is at the end of the article........ One of the most common debates around is over web advertising. If it wasn't for advertising, such as seen on the World Wide Web: - my computer would have cost more and I probably wouldn't have it - the commercial software on my computer - as above - my internet connection - as above - freeware would not exist in the levels available today - I may not be able to afford to offer as much information as I do to others - for free Without advertising on our sites, the World Wide Web would be elitist - available to only the rich, the government and academia. And it has been on the back of advertising that the WWW has grown at the phenomal rate it has. In stark contrast, my dreams of the perfect world dictate there would be no need for advertising as money would not exist - but in my perfect world there would also be no need for computers. And remember, governments don't run countries - big business does. So, in answer to 'What happened to the World Wide Web?'.... We happened... - We are all consumers of the products of this money driven world..... - It is up to us to change the face of the Internet.............. - But first we'll need to change the world. Related Articles: ----------------- Exit Popup Anxiety Disorder: What happened to the World Wide Web? The chit is at the end of the article........ One of the most unconstrained debates everywhere is over web advertising. Some sites that you visit have so many playful banners that it looks like a shooting gallery! Others will throw up 20 windows of ads when you try to exit the site. I call these tactics 'scumvertising'. I know of a number of people who have stopped using the World Wide Web due to scumvertising. Some say, 'The Internet should be free of advertising!'.... .... pardon? Why? The very nature of life on this planet is dependant on advertising. A pretty big statement for me to make, so here's a simplified justification: In the mastodon world, the strongest survive. The most aggressive, the most maladroit of the species will have the tendency to be most successful in reproduction. In the plant world, some plants use elaborate ornamentation to accompany in their reproduction. Some flower perfumes are so strong, they can be detected from miles away which attracts the necessary insects to relief in pollination. In the world of business, those organisations who suck in the most paying customers grow. The ones that hide their light source under a bushel, no matter how good the product or service is, will die. Successful businesses advertise. They use the World Wide Web to do so. They pay others to display their ads which creates income for thousands of web masters. The ads also generate competition midst businesses. The victor in the competition gains sales. The sales generate employment. The competition leads to lower pricing and refinement of product. OK, so the approach is taking it to the extreme; but we seem to be living in a society of rampant consumerism, where we want everything for nothing if possible, and we want it now. If it wasn't for advertising, such as seen on the World Wide Web: - my computer would have cost more and I probably wouldn't have it - the trade software on my computer - as above - my internet connection - as above - freeware would not exist in the levels fallow today - I may not be able to subsidize to offer as much information as I do to others - for free Without publication on our sites, the World Wide Web would be elitist - at liberty to only the rich, the government and academia. The Internet and the World Wide Web, while having it's pitfalls as any human system does, is probably the best thing to happen to our species in a very long time. And it has been on the back of proclamation that the WWW has grown at the phenomal rate it has. In stark contrast, my dreams of the perfect world dictate there would be no need for publicity as money would not exist - but in my perfect world there would also be no need for computers. I love the Internet, and computering in general, but I would trade it in any day for a world without crime, pollution and crowding. The Internet has provided me with a living, computers helped me to emerge from the gutter and to learn to exist in our society. I now not just survive, I thrive. It has endorsed me to express my message to an visitor of thousands, and to learn many valuable lessons in life from others. The World Wide Web is slowed down by build-up you say? Yes, that's correct. But not as slow as needing to leave my premises to go to the library to carry it out research. It's not anywhere as near as slow as using the postal service to deliver documents. Internet connections are too expensive - Yes, there is still more room for improvement. But it's not as expensive as institution Interstate or International via the telephone to get technical information for products; and at least you can print out your results straight off the screen. Connectivity equipment, telecommunications services and Internet tetanus has dropped incredibly in price over the last 5 years. How have these price drops occurred? As a direct result of advertising. Think as regards it based on the model I mentioned earlier. There's too much tumble on the 'Net and it's hard to find - I acknowledge totally. I trust in we will see the 'Net broom up in the years to come - not through government intervention, but through market forces. In the meantime, think upon this - when you first drove a car, did you know how to drive it? No, you had to learn. The Internet is the same deal, learn how to use it properly and it will serve you well. Like in driving, the Internet is full of obstacles. As we learn to drive, we cumulate the knowledge of avoiding those obstacles to relief us in homeward at our destination safely. Our inboxes are full of spam - Go tear your letter box, or turn on the T.V. Much the same there. We have free-to-air T.V. seeing as how of advertising. Public T.V. is usually paid for from the pockets of taxpayers. Spam mail can be minimised, learn to drive 'the car' and you'll find out how. There are some articles on our site regarding spam reporting. While I condone web advertising, I do conclude we need to reverse more responsible in how we advertise. Scumvertising is out - responsible representation is in. Consumers are not stupid, and while they may be bitten once or twice, they learn.. and they remember! I have heard many misquote close at hand the original intentions of the Internet. The fact is that it was a cold war initiative - a computer network designed to survive a nuclear attack. The World Wide Web which sits on top of the Internet was not designed to be a free show. In the words of Tim Berners-Lee, the inventor of the World Wide Web, from his book entitled 'Weaving the Web': 'Buying passbook from Amazon.com and stocks from E-trade is not all there is to the Web. Neither is the Web some idealised space where we must remove our shoes, eat only fallen fruit, and eschew commercialism.' The intention of the Web was never (as some have romanticised and I originally thought myself) to be a free ride. The fact that I can obtain the information I need and solemnize with others 24/7, partially subsidised by me viewing bothering ads, is a small price to pay for the world it has opened up. And remember, governments don't run countries - big topic does. So, in response to 'What happened to the World Wide Web?'.... We happened... - We are all consumers of the products of this money driven world..... - It is up to us to specialize the face of the Internet.............. - But first we'll need to agency the world. Related Articles: ----------------- Exit Popup all-overs Disorder: http://www.tamingthebeast.net/articles/exitpopug.htm ---------------------------- The gentle art of making enemies: http://www.tamingthebeast.net/articles/gentleart.htm ---------------------------- Back lace Blues http://www.tamingthebeast.net/articles/backbutton.htm ---------------------------- Internet 2001 - A project for your review http://www.tamingthebeast.net/articles/sleeknet.htm ---------------------------- Michael Bloch michael@tamingthebeast.net http://www.tamingthebeast.net Tutorials, web content and tools, software and community. Web Marketing, eCommerce & Development solutions. _____________________________________________ Copyright information....If you wish to reproduce this article, please flash back 'Taming the Beast' by including a hyperlink or reference to the website (www.tamingthebeast.net) & send me an email letting me know. The indenture must be reproduced in it's entirety & this copyright statement must be included. Thanks. Visit www.tamingthebeast.net to view other great articles FREE for reproduction!
|
Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Humor in Advertising Summary: The key to funny advertising is assuring the humor is appropriate to both product and customer. The series of commercials are aimed at 21-29 year old males and the repetition of comical violence (such as a construction worker being impaled on the job and a lumberjack cutting off his own foot) gets less and less funny every time it's viewed. Humor in advertising tends to improve brand recognition, but does not improve product recall, message credibility, or buying intentions. Advertisers… 2. Customer-Involving Signage and Selling By Kare Anderson Summary: or, rather than offer a 'special savings', cross-promote with another retailer who also reaches the same kind of customer and agree to give one of your gifts to their biggest spending customers (coming to your store to pick up the gift) in exchange for your cross-promoting partner to give a gift of the same value to your biggest spenders.Thus the SmartPartnering retailers gain access to each others' most lucrative kind of customer in a credible and cost-effective manner, while offe… 3. Social Bookmarking or Tagging Summary:'Social BookMarking' - It is a NEW Advertising Tool for YOU to jump on! This is called 'Social Bookmarking' or 'tagging' is a new method of advertising and you can also make ALOT of money with and get alot of permanent free advertising with. Article:'Social BookMarking' - It is a NEW promotion Tool for YOU to jump on! Please read this very carefully.... Only a handful of experienced marketers are in the secret of using this powerful method as an proclamation method so far. This is styled… 4. Electronic Reader Board By Paula Jones Summary: in the world of finance, sports, research, and many others, electronic reader boards are sovereign.Electronic reader boards are used as indoor and outdoor boards. This quick service can speed up the task and is the only was these professionals can remain updated of market flux.Behind the popularity of these Electronic reader boards, the technology is the main point of consideration which makes them speeder and effective.Electronic reader board can be connected to local power supply and… |
||||
