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If you've done any ezine advertising for a while, especially free ads, sooner or later you may receive something like this from the publisher, 'Your ad is scheduled to appear in the Oct.15 issue.' Now you're thinking that this can't be, because right now it's only Aug.15. You'll naturally have your own ad schedule.) Now, after waiting 10 weeks, and placing the ad religiously every Friday, Oct. 15 finally rolls around, and your ad appears. That way I know exactly which days I need to send the next ads in. As a side note, most ezines that offer free ads will only allow 1 ad per week, per advertiser. Article: If you've done any ezine publicity for a while, especially free ads, sooner or later you may receive something like this from the publisher, 'Your ad is scheduled to take a stand in the Oct.15 issue.' Now you're thinking that this can't be, as right now it's only Aug.15. 'I have to wait 2 months for my ad to come out? No way am I going to wait that long. It won't do me any good 2 months from now.' You could be wrong. Very wrong. There are several factors to consider here. Number 1 might be the fact that the ad is FREE! You can't overlook that! Number 2 is that free ads are placed on a 'first come, first served' basis. Number 3: It's equitable interest knowledge that we need to advertise on a continuous basis, not just when we feel like it. That means week attendant week in consideration of week. And planning ahead. Doesn't matter if it's free ads or paid, you have to keep at it, regularly. So, in our scenario above, let's expel it down and see how waiting 10 weeks will holding you in the long run. (It's not as bad as you might think.) Remember, you placed that ad on Friday, Aug. 11. And on Sat., Aug.12 you got the in addition notice that your ad won't appear until the Oct. 15 issue. Here's how you can 'catch up.' You placed your ad on Friday, the 11th. So, EVERY Friday, you place your ad again. And the next Friday, and the next. Always on Friday. (NOTE: these days and dates are only for example. You'll naturally have your own ad schedule.) Now, uniform with waiting 10 weeks, and placing the ad religiously every Friday, Oct. 15 finally rolls around, and your ad appears. But see what you've gained by placing it every Friday for that 10-week 'waiting' period. Your NEXT ad appears on Oct. 22, and the next on Oct. 29, and so on. (Again, it's first come, first served.) Sure, you had to wait 10 weeks. But isn't it worth it? Now all the ads you've been placing are derivation to appear. Now, of course, you have to continue sending those ads in on a regular basis, just as you have been, so they will KEEP opening every week. Especially with FREE-ad ezines, they will at times have a stack of ads, which is the reason for the delay in printing your ad. But, since they are free, we all need to have a little patience, be thankful for the free ads, and plan our advertisement way super of time. I keep a separate log sheet for every ezine I cry up in. That way I know exactly which days I need to send the next ads in. As a side note, most ezines that offer free ads will only allow 1 ad per week, per advertiser. Don't try to beat the system by sending in more than your one ad. It won't work, because you just might wind up having NO ad placed. thanks to all, the ads are free, so please respect the wishes of the publisher. You'll win in the long run. ++++++++++++++++++++++++++++++++++++++ copyright2000-01 BJ Evans http://www.dailybiz.com/warriors.htm You can make money with this Secret Site. You can use this dissertation but please leave it intact. ++++++++++++++++++++++++++++++++++++++
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Writing Ezine Ads-For Their List and Yours Summary: The opt-in email list has become quite a buzz word these days. A list of email subscribers is the most valuable marketing tool you can have. In this article I'll explain the difference and give you an example of both.Advertising to Their List Your primary goal when advertising in an ezine is to get subscribers to your opt-in list. For best results, place your ad in marketing or webmastering ezines.Advertising to Your List Your primary goal when dealing with your list is to bui… 2. "The Perfect Online Ad" Summary: a future email contact address.And, what is the 'Perfect Follow-up' to the 'PerfectOnline Ad'?Respond with a short email message that is no morethan 5 lines of text long and do include your web site URL in this email message for people to pay you a visit.If they just had your web site URL, they could easily visitand you might very well never hear from them again.But since you now have their email address, you can doa follow-up email message to them in about 4 or 5 daysand keep yourself … 3. Testing Headlines By Patrick Quinn Summary: What she means by this, I imagine, is whether the headline will actually help to make sales, rather than just act as a passing amusement to its readers.The latter precept, that a headline should actually try to sell something, is not as universally known as it might be. You might care to give it a try yourself.And on the subject of headlines consider this.When trying to write a headline many people tend to go off half-cocked. After that, they write the body copy.Experience shows, howeve… 4. A Corporoate Facelift with Sound Bytes Summary: How many times have you called a business to hear 'Thank you for calling ABC Dental Office please hold' before you can get a word in edge-wise.' In many cases , what they have on-hold is your first impression of that company.Music Selection Should be AppealingAt the very least, make certain on-hold music is a decent selection, and that you have permission to broadcast the music to on-hold callers. If you don't get your licensed music from an On-Hold Message provider, you may obtain perm… |
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