When it Comes to Internet Advertising, Return on Investment is the Biggest Concern for Vacation Rental Brokers and Property Managers



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Summary:
December 7, 2004 ' According to a recent survey of vacation rental Brokers and property managers from different regions of the U.S., most expressed the value in advertising on the Internet and cited a generous return on investment as their biggest expectation from it. RentJillsHouse.com conducted this survey in October 2004 at the Vacation Rental Managers Association 2004 Conference (VRMA).

All of the advertising packages on RentJillsHouse.com include a Broker logo that clicks through to their website, and a trackable toll-free phone number.
Article:
December 7, 2004 – akin to a recent survey of vacation rental Brokers and property managers from different regions of the U.S., most expressed the value in on the Internet and accused a generous return on investment as their major expectation from it. Eighty-eight percent of those Brokers sport their vacation rentals on the Internet and most (41%) spend among $1,000-$5,000 dollars per year on Internet advertising.

All but one of the 27 Brokers surveyed said they had their vacation rentals listed on their own website and would therefore world of good from the use of RentJillsHouse.com’s build-up options and direct link to their website. When asked how many website pan out throughs must occur in order for a reservation to occur, most had no idea. Less than half of these Brokers can concert their return on investment and do not track Internet user activity.

The majority (69%) of those surveyed said that it takes them for practical purposes 1 to 5 phone calls to result in a rental reservation one booked. This means that the most of these people would good deed from a toll-free phone number provided to them on their ad. RentJillsHouse.com conducted this survey in October 2004 at the Vacation Rental Managers simultaneity 2004 Conference (VRMA).

All of the advertisement packages on RentJillsHouse.com include a land broker logo that clicks through to their website, and a trackable toll-free phone number. artful return on investment is easy with RentJillsHouse.com’s detailed and thorough tracking. With this reporting feature, Brokers can determine the number of times visitors viewed their property, clicked through to their website, titled their property and the length and duration of each call.

RentJillsHouse.com is the ultimate online solution for vacation home rentals and properties. The site is user-friendly and offers information on thousands of vacation rentals in popular U.S. destinations ranging from the Outer Banks of North Carolina to Lake Tahoe. The website's purpose is to succeed vacation homeowners, Brokers and vacationers together through the ease and convenience of the Internet.

Headquartered in Norfolk, VA, RentJillsHouse.com is part of Trader Electronic Media's family of over 15 websites, which includes TraderOnline.com. Trader's high-traffic websites receive millions of visitors each week. The sites cover virtually every used vehicle and general merchandise category, including apartments, homes, employment and hotel lodging. Trader Electronic Media is a division of Trader Publishing Company. For more information hereabouts RentJillsHouse.com, call toll-free 866-369-8611 or visit www.RentJillsHouse.com.

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