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I find.) -- Pablo Picasso 'Without deviation, progress is not possible' -- Frank Zappa 'Lady -- if you don't know, don't mess with it.' -- Louis Armstrong (when asked exactly what jazz is) 'The life of the creative man is lead, directed and controlled by bordeom. Avoiding boredom is one of our most important purposes.' - Saul Steinberg 'The creation of a thousand forests is in one acorn.' - Ralph Waldo Emerson 'People learn more from observation than they do from conversation.' -- Will Rogers 'You can observe a lot by watching' - Yogi Berra (c)Burek Group 2002 You have permission to publish this article electronically or in print, free of charge, as long as the byline at the end of this article is included. Article: 'YOU CAN OBSERVE A LOT BY WATCHING' AND 24 OTHER BRILLIANT ANSWERS TO A MIND-BOGGLING QUESTION. It's inevitable. It will happen at work, at a party, or a job interview. Even a prospect meeting. If you're in the marketing electronic communications biz long enough someone, some time, somewhere is going to ask you the question: 'Where do you get your ideas?' The first thing to remember when this happens to you is to remain calm. Nobody who asks this question expects you to bore them to tears by unmistakably discoursing on the 'creative process' (which someone once described as 'making sausage and you don't want to know.') On the other hand, you don't want to sound totally either. So, here's what to do: Plant your feet firmly, look your questioner in the eye and let one or two of the following witty and wise sayings flow smoothly off your tongue. They're short and sweet -- and guaranteed to make you sound brilliant. And by the way, don't feel guilty circuitously charges any of them because, as Voltaire said, 'Originality is nothing but judicious imitation.' 'I don't know where my ideas come from...however ... one key ingredient is caffeine. I get a couple of cups of umber into me and things just start to happen.' - Gary Larson 'The best way to get a good idea is to get a lot of ideas.' - Linus Pauling 'I shut my eyes in order to see.' - Paul Gaugin 'Some men see things as they are and say, why. I dream things that never were and say, why not.' - George Bernard Shaw 'Eighty percent of success is showing up.' - Woody Allen 'An idea can turn to dust or magic, depending on the talent that rubs on route to it.' - Bill Bernbach 'Creativity is really the structuring of magic.' - Anne Kent Rush 'Life is trying things to see if they work.' - Ray Bradbury 'Try? There is no try. There is only do or not do.' - Yoda (in The Empire Strikes Back) 'A hunch is creativity trying to tell you something.' - Frank Capra 'The art of creation is older than the art of killing.' - Andrei Voznesensky 'Look and you will find it; what is sought will go undetected. - Sophocles 'It's simple. you just take something and do something to it, and then do something else to it. Keep doing this and pretty soon you've got something.' - Jasper Johns 'The mind is like a parachute; it only works when it is open' - Unknown ' Every new idea looks crazy at first.' -- Alfred North Whitehead 'Je ne cherche pas; je trouve.' (I do not seek; I find.) -- Pablo Picasso 'Without deviation, progress is not possible' -- Frank Zappa 'Lady -- if you don't know, don't mess with it.' -- Louis Armstrong (when asked exactly what jazz is) 'The life of the creative man is lead, directed and controlled by bordeom. Avoiding apathy is one of our most important purposes.' - Saul Steinberg 'The creation of a thousand forests is in one acorn.' - Ralph Waldo Emerson 'People learn more from observation than they do from conversation.' -- Will Rogers 'You can observe a lot by watching' - Yogi Berra (c)Burek Group 2002 You have permission to publish this scoop electronically or in print, free of charge, as long as the byline at the end of this serial is included. A courtesy copy of your publication would be appreciated.
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Understanding The Basics Of Advertising By Craig Valine Summary: It may be a mental, spiritual, physical, or financial benefit, but as advertising legend Maxwell Sackheim once said, "your product must have an excuse for its existence."Never start writing your advertisement until you're totally excited about the task at hand. And, most business owners (and some advertising agencies) don't understand that "the only purpose of advertising is to sell something."To learn how to write hard-selling copy and to master the basics of advertising from a world-c… 2. Long Copy Works Better - Or Is It Short Copy? Summary: These folks are definitely members of the short copy group.So who belongs to the long copy group? A wealth of information makes these prospective clients more secure about their decision.Yes, there are other target groups that would benefit from both long form and short form copy. What about thewriters who say their method works for any product or service?'But this guy said his copywriting style caused a 50% increase in the direct mail response rate of a jewelry store.' I've heard this … 3. 10 Reasons Why People Don't Buy From You Summary: You don't make people feel safe when they order.Remind people that they are ordering through a secureserver. When you use free stuff to lure peopleto your web site include it below your ad copy or onanother web page. You don't give people any urgency to buy now.Many people are interested in your product but theyput off buying it till later and eventually forget aboutit. Article:1. You don't make people feel safe when they order.Remind people that they are ordering through a secureserver… 4. Too Much Traffic Causes Accidents Summary: Actually, thepercentages bandied about in the pay per click promotionalmaterial is perhaps a little low.I didn't receive just FORTY percent more traffic for the day,I got FOUR HUNDRED percent more traffic for the day.Whether your advertising budget is tens, hundreds, thousandsor even tens of thousands of dollars per month, errors likethat can have a significant impact on your business if notcaught in a timely manner.I'm just lucky that the original top bidder missed his hightraffic volu… |
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