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351. What Colors Make Your Services Most Attractive? By Catherine Franz
     Summary: It does not matter if it's on paper matter, the Internet, like a web site, or in a presentation. If you do any time of speaking, writing, or design type of work, this article is for you. I'm not just talking about visual color, I'm also talking to you about audio and writing or language color. This means that for the children you would use the primary colors and for the marketing material being read by the grand/parents you would use reds, blues, pinks and yellows for trust, reliab…



352. Submit Your Articles and Increase Website Traffic
     Summary: Each website may have its own rules, regulations, and requirements, so be sure to read up on all their information regarding submissions. People are always looking for content for their websites, so by using an article directory submission, your article is sure to be read, thus your website traffic and sales will increase. Article:If you are trying to find an inexpensive, yet effective way to promote your website and business, whether it is online or not, you should consider an fascicl…



353. Successful Print Advertising Designs By Kristina Chu
     Summary: Your ad must have consistency in:o Logo o Color o Typography o Margins and borders o Layout o Spacing o Photographs and captions' You must also be consistent in your page lay out and other design elements like contrast, balance, etc.' On top of everything else, you have to make sure that your print ad communicates the main point of your advertisement ' the main attraction and the necessary information for your prospective clients.For your print ads toArticle: Do you often see pri…



354. Do Your Radio Ads Work? By Mike McDaniel
     Summary: Most small businesses don't have a high powered advertising agency to produce selling radio commercials for them and end up with something akin to a high school play, or with the business owner reading tired copy.The radio salesperson knows that by suggesting the owner be the star, visions of Dave from Wendys or that guy with the talking dog who says "roll that beautiful bean footage" come to mind.Worse, most businesses don't have a plan to coordinate all advertising to the same messag…



355. HOW & WHERE To Place Over 200 Millions Ads Online Instantly FREE!
     Summary: Free classifieds, free advertising strategies, free advertising systems and techniques. My FREE Ads Secret is a complete free advertising solution. My FREE Ads Secret in highlights: Over 200,000,000 ads viewable 1-, 2-, 3-click ease Ability to deliver of up to 98% of all intended ad placements Unlimited and repeated use feature Powerful, automatic sales message that renews at 64% of ad placements SEO instruction included FREE and in addition Up to 95% OFF regular paid advertising in ne…



356. Online Marketing
     Summary: Here are a few suggestions: * You will need to submit your articles to many article directories and place your link there. * You will need to submit your url to search engines, so your site will actually show up on the search engines. * Blogs are great places to find people interested in what you do. * Link exchanges help you gain customers from other sites. Article:The following paragraphs summarize the work of Marketing experts who are completely familiar with all the aspects of Mar…



357. Free online classifieds without pay
     Summary: Whereas marketing aims to identify markets that will purchase a product (business) or support an idea and then facilitate that purchase, advertising is the paid communication by which information about the product or idea is transmitted to potential consumers. Public service advertising, non-commercial advertising, public interest advertising, cause marketing, and social marketing are different terms for (or aspects of) the use of sophisticated advertising and marketing communications …



358. Advertising on a Budget
     Summary: First, we need real potential customers.With good planning there could be greater probability for successful income with a good mailing list.Postcards cost less to mail than a first-class letter. This method is less expensive than post card mailing and the potential customer can select the ads that he/she is interested in and respond to them.Very important, make sure your mailing arrives on Tuesdays, Wednesdays, or Thursdays. Article:Direct Mail is a multi-billion dollar a year business…



359. "The Truth Must Be Told!" - A Review of "Magic Words That Bring You Riches"
     Summary: 'Ted's strategies earned me over $1,000,000 last year!' --- Mike Enlow, Masters of Marketing, Magnolia, Mississippi Although I'd like to explain the phenomenon behind these magic words, I'd rather you hear it straight from the horse's mouth - so I'm going to let Ted explain how he discovered these powerful words and phrases - and how you can use them to market successfully. Article:I once heard someone define publicity as someone 'truth well told.' By this lucent definition, Ted Nichola…



360. Google Traffic Report Card-Does Your Website Pass? Part 1 of 7
     Summary:This is part 1 of a 7 part series that examines the 7 factors of incoming links that Google considers when choosing a spot for your website in it's SERP's.Why incoming links? Several bloggers left links to the page containing the keyword text 'miserable failure' and consequently this page turns up as the number 1 result in Google for the term, even though the words don't appear anywhere on the page.The 'Google Bombing' was done by at most a few hundred links with this link text pointing …



361. Nation Branding and Place Marketing - The Place
     Summary: Even the poorest, most remote, landlocked, arid, and disadvantaged country can nowadays leverage air flight, the Internet, television, cell phones, and other miracles of technology to promote itself and its unique offerings (knowledge, plant and animal species, scenery, history, minerals, cheap and educated manpower, cuisine, textiles, software, and so on).The key to success is in a mix of both direct and indirect marketing. Still, they should not fail to cultivate more traditional mark…



362. How To Get Big Sponsorship Money for Your Band, Tour, Event or Production By Thomas King
     Summary: With this philosophy you will be assured ongoing solid sponsorship participation for years to come.Multimediary Entertainment Marketing can get your tour, band or event on the right track by providing you with the following:' An Introduction letter that garners results' An accurate Demographic Analysis extrapolated of 5 major markets' Sponsorship Value Analysis to determine the worth of your opportunity' Sponsorship presentation in Word and PowerPoint' PresArticle: Touring is a bands g…



363. WHAT IS MOST IMPORTANT - COPY OR PIC?
     Summary:WHAT IS MOST IMPORTANT ' COPY OR PIC?When, some little time ago now, I first descended upon the advertising scene, we were a good deal more concerned than most people seem to be today about the nature of the business we found ourselves in. We were always holding debates ' in the saloon bar of the Coach & Horses in New Bond Street, to be tiresomely precise ' about the meaning of advertising, the significance of advertising, and the past, present and future of advertising. Not to mention d…



364. Combining Technologies To Make The Most Of Your Advertising Dollar
     Summary:Advertising has come a long way since people used to carve messages into the bottoms of sandals, and it takes a little bit of research to make that progress do more for your small business. I say small business because I own and operate a small business specializing in helping small business make the most of their advertising budget by combining different forms of advertising. Combining your web site with your other forms of advertising can lower your overall advertising costs by al…



365. Walt Disney Knew How To Get The Word Out
     Summary: Then Disney read that an amateur astronomer named Clyde Tombaugh had discovered a ninth planet in our solar system called Pluto and Walt cashed in on the resulting publicity by giving Mickey's pet a new name.2) Get your employees behind your product: Snow White And The Seven Dwarfs (1937) took three long years to complete and Walt suffered through many doubts about the film's marketing direction. Any rift that the outrageous behavior caused with the boss was forgotten by 1953 when many …



366. Small Business Marketing Tip #2: Return To The Roots Of Advertising By Jimmy Vee
     Summary: Should it be?I would have to say no.And I think the forefathers of advertising would back me.See, at the heart of all of the big Madison Avenue ad agencies there was at one time a true ad man, a real marketer who knew what the purpose of advertising is.It's not entertaining, it's not alienating your core customer base, and it's not being funny or cute or creative for the sake of being funny, cute, creative or entertaining.But, these great ad men are gone and the new r'Article: Gravitat…



367. Dump Those Helping Verbs from Your Ads and Promotion Copy By John T Jones, Ph.D.
     Summary: They will instantly turn a steel spike into that proverbial wet noodle.If you don't remember the 23 helping verbs, here they are as I memorized them about sixty years ago: be is was were, am are been being, have has had, do does did, will would, shall should, can could, may might must.There is a place for these critters if you are studying Spanish verb conjugations. The last one has no helping verb despite the fact that my grammar checker tells me it needs a helpinArticle: My w…



368. Writing Ezine Ads-For Their List and Yours
     Summary: The opt-in email list has become quite a buzz word these days. A list of email subscribers is the most valuable marketing tool you can have. In this article I'll explain the difference and give you an example of both.Advertising to Their List Your primary goal when advertising in an ezine is to get subscribers to your opt-in list. For best results, place your ad in marketing or webmastering ezines.Advertising to Your List Your primary goal when dealing with your list is to bui…



369. Web Site Promotion - Getting Publicity
     Summary:Web Site Promotion - Getting PublicityPublicity, if handled properly, can get your web site the kind of promotion that cannot be bought, or at least not afforded. Here is a good example of web site promotion that the site itself could not afford but managed to accomplish through publicity. Since the parking reservations web site story took up about 10 square inches they effectively received $1620 of free advertising in The Chronicle. Article:Web Site Promotion - Getting PublicityPublicit…



370. MY FANTASTIC FREE ADS SECRET - FREE ADVERTISING SOLD!!!
     Summary: My FREE Ads Secret in highlights: Over 200,000,000 ads viewable 1-, 2-, 3-click ease Ability to deliver of up to 98% of all intended ad placements Unlimited and repeated use feature Powerful, automatic sales message that renews at 64% of ad placements SEO instruction included FREE and in addition Up to 95% OFF regular paid advertising in newsprint media included also FREE What benefits does it bring? Article:My FREE Ads Secret - Free promotion Solved! Free classifieds, free pu…



371. Never Be Caught Cardless Again: Five Tips to Help You Remember Business Cards By Diana Ratliff
     Summary: Sorry, I Don't Seem to Have a Business Card With Me...Those could be the "famous last words" of the forgetful entrepreneur.If you habitually find yourself without a business card, you're habitually losing money; Yet every time you're asked for a business card, and sheepishly reply that you don't have one with you, you're missing an honest-to-goodness invitation to market to someone.Worse, leaving your business card behind when you may need it is a social faux pas as well.Being asked fo…



372. 10 Effective Ways to Boost Banner Click-through
     Summary: Though banner click-throughs havedecreased to less than 1.0% in the past year, it is stillpossible to achieve reasonably good click-through of 3.0% andabove.Below are 10 effective steps that I have successfully used tohelp my clients boost click-throughs on their banner campaigns.1. Do Your MathematicsDo your mathematics for each banner advertising campaign.Calculate the cost-per-visitor, cost-per-sale and return-on-investment ratios.For example: If a website charges you $20 per thousan…



373. Adlink Units: Are They Worth It?
     Summary: It took a while for publishers to discover that actually AdLink units weren't as bad as they looked, and that with a smart bit of positioning they could actually take advantage of the way some pages are laid out. It's great news for savvy publishers who have more tools to maximize their AdSense revenues (and know what to do with those tools) but it's bad news for people who don't make the effort to learn how use AdSense - and now have more ways to miss out. Article:When Google first l…



374. A Guide to Buying Overseas Property
     Summary:A lot of us have thought at some point about buying property overseas. My usual answer to this is 'when is the last time you've seen your shares?' The main mistake people make is seeing an investment property as a home instead of an investment. When I buy a property I don't gauge it on whether I would like to live there, I look at the rent potential of the property or developments in the area that will increase capital appreciation rates in the future. I will go through my most recent e…



375. The Secrets To Successful Radio Advertising By Hal Eisenberg
     Summary: Ask some businesses about radio advertising and they'll tell you it's the greatest investment they ever made while others will tell you it was a complete waste of time and money. What's the secret to successful radio advertising?Know this: Radio can be a major player in your advertising mix if you know how to do it and I'm about to give you the secrets to successful radio advertising so read on.First, write down a detailed description of who your core customers are. While some statio…



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