Advertising Index



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  1. Does Your Brochure Pass the Test - Or is It Headed for the Trash? Part Two By Brett Curry
    Summary: In part one of this article we discussed the importance of the look or appearance of your brochure.The look or image that your brochure conveys is vastly important. Having some kind of offer will increase the chances that your brochure will generate sales.Following these 4 tips will greatly increase the likelihood that your brochure will be noticed, and read, and, hopefully it will aid in making a sale. Article: In part one of this finished version we discussed the importance of the …


  2. Divus Design
    Summary:Divus Design is a graphic design business located in South East Sydney Australia offering creative services including logo design, corporate identity, website design, promotional design, brochure design, documentation & design, business stationery, print design & management and all general graphic design services. At Divus Design we have few rules and bouderies to our work, however we always structure our creative thinking around these four words - CLEAN - SIMPLE - FRESH - CONCEPTUAL.Our…


  3. Prove It! - Give Your Marketing and Advertising More Credibility By Cathy Stucker
    Summary: Your marketing and advertising won't be effective if your potential customers don't believe the claims you make. Even if it is possible, your claim that dieters can lose 50 pounds in a month probably won't be believed. Add live chat at your web site to resolve support issues.Cite statistics from a reputable source to back up your claims. Article: Your marketing and build-up won't be effective if your potential customers don't take stock in the claims you make. So how can you prove you…


  4. Hard-sell Commercials vs. Identity Commercials
    Summary: They were also fact-based, convincing, high-energy andmemorable.Your hard-sell commercial does not need to encompass the entirerange of adjectives I used to describe those particular hard-sellcommercials.The hard-sell commercial has a few common identifying traits thathave nothing to do with being annoying.* They often include prices.* They show as much merchandise as possible.* They often tell of a promotional offer or sale.* The company or product name is usually on the screen through…


  5. Using Google Adwords To Drive Laser Targeted Traffic
    Summary: This is a reason why e-commerce site laser target certain groups of people and drive them to their site to showcase their sites and products. Each time a person does a search in Google, the keyword or keywords use generate ads in the side of Google which are generated by the keywords they have assigned for their ads. This method laser targets the traffic a site wants for their site. This will show you how effective your utilizing of Google Adwords is. Drive laser targeted traffic to yo…


  6. Ten Secrets for Getting FREE Advertising By Catherine Franz
    Summary: Getthe word out by establishing yourself as an expert on thattopic and "tag-along" everything you write with a referencebox listing your address for a catalog, dealershipopportunity, or more information. 2.' Write shorter articles for the Internet and send them tobroadcast houses free articles.' (These are known as "media-matching medias.")' Here are a few sites to get youstarted: http://www.IdeaMarketers.com…


  7. How to Write Ads that Increase Your Business By Linda Laforge
    Summary: Headlines have the following characteristics.- arouse curiosity.- promise answers to a questions or solutions to a problem.- show benefits to your potential customer.- promise to reveal a secret or information that's hard to find.- create emotional appeal.- they have to force you to stop what you're doing and read on.Common headline tricks:How To, as in - How to Beat your Competitor Every time. Make a Promise - We can help you make your creditors go aArticle: I stuck myself wrac…


  8. Tall Tale #5 "Size matters - Bigger is better"
    Summary:'Ten Tall Tales of Traditional Marketing That Cost You Tons'Tall Tale #5 'Size matters - Bigger is better'By Jimmy Vee & Travis MillerSmall, medium or large ' which one do you go with? It's not the size of your'umm'err'advertisement that counts, it's how you use it that really matters. Everyone generally wants a bigger ad so they can say more about their product, their business, their mission, their family, their home life and their dog'come on folks. If you have more than that it's prob…


  9. Solutions for the Struggling Article Writer
    Summary: Article Writing ServicesIf you have tried all of the above methods and you haven't been able to come up with anything, there is always the option of having somebody else write your article for you. These can get pretty expensive, though, so research thoroughly before selecting a person or service.http://www.dawnriversbaker.comhttp://www.ezineaction.com/other.htmlhttp://www.toupin.com/serv_writing.asphttp://www.writingdoctor.com/http://www.drnunley.com/copywriting.htmhttp://www.writemix.…


  10. Science of Advertising and How to Benefit From It By Arun Pal Singh
    Summary: It is the simplest advertising model that in short stands for-Attention-Interest-Desire-ActionThis model suggests that advertising must gain customer's attention, arouse the person's interest followed by desire for the product and stimulate the action towards the purchase of the product.This explains and guides how to formulate your advertising. Its steps are more defined and thus easier to apply than AIDA.DAGMAR stands for 'Defining Advertising Goals for Measured AdvertisArticle: It…


  11. Secrets And Top-Tips Of Mail Order Advertising By DeAnna Spencer
    Summary: Good Advertising creates more production, thus greater consumption, faster turnover and lower sales price per unit.' To a great extent it determines the success or failure of the mail order operator! When working up an advertising program remember that what is genuinely desirable to you may or may not appeal to the majority of your prospects! Different types of merchandise or services demand completely different advertising media.' Your ad must be built around the AArticle: Good pro…


  12. Six Basic and Simple Ad Tips
    Summary: Spell check!This is so basic, it really should not need saying, but I can'tbelieve the number of simple typos and spelling errors I see -and they get published as they come, which is not going to giveyou a professional look nor solicit responses.Write your ads in a calm moment, check them and check them again,then paste them into the ad box. Email addressesLikewise, in order to be 'clickable' in all email programs, it isadvisable to add mailto: at the beginning of email addresses.Make i…


  13. Non-profit Coupon Books and Coupon Mailers for Small Businesses By Lance Winslow
    Summary: Many businesses send out coupons because they work so well, just make sure when those new customers come in that they are retained as steady customers, you want to make sure above all that the customers fall in love with the great products and great service and not just the discounted coupons coming into their mail boxes. Article: Many groups like the box of Commerce, ASB at the local high school, etc. will ask if their members can get a discount if they shop in your store or use yo…


  14. Understanding the Different Methods of Online Promotion
    Summary: JUNK PROMOTIONS ARE MONEY PITSJunk promotions are those that seem to produce results, but by their very nature are really only illusionary promotions. So, if ten thousand people are submitting a link to an FFA page on a daily basis, then the average life of your link is between seven minutes and 144 minutes. Most of the people telling you that you can submit your site to tens of thousands of search engines are truly only submitting your site to FFA pages! Examples of active promotions i…


  15. A lunchtime lesson on print advertising
    Summary: Especially when they're displaying something we specifically asked to see.But as we page through a magazine or a newspaper while enjoying our lunch or riding a commuter train, we don't mind at all if a surprising or intelligent or just plain appealing ad - even one in black and white - suddenly grabs our attention. And then they'll stop - and, unfortunately for you - pay attention to the message.So take a close look at your company's ads. Article:I promise you'll be able to finish this …


  16. Advertise Your Way.... All The Way To The Bank
    Summary: With so many advertisingoptions available to you, it pays to research theappropriate type of advertising plans before youstart promoting your item, product or serviceespecially if the end result is for there to be a sale.Advertising can be walking and talking. While all sites maypromote cheap advertising, it still pays to look aroundonline for the most useful advertising possibilities.Instead you might like to consider online auction siteswhere you pay a small fee for the advertising of…


  17. 9 secrets Mark Twain taught me about advertising
    Summary: 'Many a small thing has been made large by the right kind of advertising.' Advertising is life made to look larger than life, through images and words that promise a wish fulfilled, a dream come true, a problem solved. If the people who thought up these outrageous gimmicks spent half their energy just sticking to the product's real benefits and buying motivators, they'd have a great ad. In other words, all you really have to do is tell the truth about your product and be honest about y…


  18. Increase Web Traffic With Business Cards
    Summary:8 simple ideas to increase your website traffic using business cards-on a localized levelIf you've been promoting your online business for a while now, finding it difficult to build your lists and sales due to that barrier of mistrust inherent of the Internet, you will be pleased to know there is an alternative!It's plain and simple, good old fashioned face-to-face, or localized targeted marketing. Full color cards or raised ink cards on high quality paper, designed by a professional wil…


  19. Cheap Advertising Methods That Work!
    Summary: Include links in the ebook leading to your website.How to Write your own eBook in 7 Days!http://hop.clickbank.net/?xy123/7dayebook>Click Here-Signature Files! When you submit to the ffa pages your website's search engine position increases because it links to more sites. And before submitting to the ffa pages, get a free email account to receive the multitude of ffa responses. And have fun learning what works for you!----------------------------------------------------------------BB Lee…


  20. 10 Ad Copy Secrets
    Summary: This will show people that you're not hiding behind your ad copy and will increase their trust. Tell your potential customers on your ad copy that you will donate a percentage of their purchase price to specific charity. Tell your potential customers they will receive a free prize if they find the five words in your ad copy that are misspelled or spelled backwards. Article: 1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publis…


  21. Pixel Advertising - Is There Any More Money To Be Made?
    Summary: Other websites offer intricate ways of trading pixels or pixels at $0.01 or less. Currently it appears that the pixel websites offering free pixels are generating the most traffic. It is likely that the majority of this traffic is from advertisers wanting to make use of the offer for free inbound links to their website. In my view, there will never be another website making any significant amount of money on simply selling pixels, no matter what variation over the basic idea they may fo…


  22. Pixel Adverts...OMG!!
    Summary:Hey all Over the past couple of months ive noticed a new marketplace kick off and that is Pixel Advertising. Article:Hey all Over the past couple of months ive noticed a new marketplace kick off and that is Pixel Advertising. It all started with alex tew who made the $1 milion with his site and now 1000's are making money with it My own site Http://www.boxadverts.webeden.co.uk has had 27,000 unique visitors in just over 2 months and shot to Page rank 4 on google. I have made money from t…


  23. 10 Reasons Why People Don't Buy From You
    Summary: You don't make people feel safe when they order.Remind people that they are ordering through a secureserver. When you use free stuff to lure peopleto your web site include it below your ad copy or onanother web page. You don't give people any urgency to buy now.Many people are interested in your product but theyput off buying it till later and eventually forget aboutit. Article:1. You don't make people feel safe when they order.Remind people that they are ordering through a secureserver…


  24. Free Advertising Systems & Techniques
    Summary: It provides turnkey free advertising, as well as unlimited and repeat use, over and over again, and for any product you are currently marketing, or intend to market ever. Through responsive and completely FREE advertising blasted all over the Worldwide Web instantly and with 1-, 2-, 3-click technologies, you are assured maximum exposure for your selling message to and ever-growing online and international audience, now occupying over 1 billion plug-ins and a daily audience of more…


  25. Internet Business - How to Make Real Money
    Summary: My choices are PayPal and 2Checkout.Ok, now you have a killer sales web site and you're ready for business. You need something more powerful.This is exactly what I do every time I create a new web site for e new product I'm promoting. This gives my business a jump start.Next I create doorway pages for the new web site and promote them to the search engines through a blog. To make it even more profitable, on the thank you page for the newsletter subscription I give away free stuff with l…



  26. Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27| 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58

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1. How to Advertise with Flyers By Terri Seymour
Summary: If you offer weight loss products, visit the local gyms and exercise studios.There are several ways you can distribute your flyers, once you have designed them and printed them out.Post your flyers on Public Bulletin Boards found in grocery stores, community centers, banks, post offices, laundromats, etc.Hand them out outside of targeted buildings such as stores, unemployment office, restaurants, etc. If handing flyers out in stores, malls, etc., be sure and get permission.Parades and…

2. 7 Questions to Ask Before You Advertise By Michele Pariza Wacek
Summary: Most business owners and managers keep a fairly close eye on their marketing budgets.And nothing throws a budget out of whack faster than advertising.Advertising, or paying good money to get your message in front of your target market, still has a place in your marketing mix, although it's not quite as effective as it once was.If you're going to advertise, you need to be smart about it -- or you can quickly find yourself with a blown budget and not much to show for it. Advertising is h…

3. What Makes A Winning Online Ad? By Daniel Levis
Summary: Most people who have been involved with sales & marketing for any length of time have heard the axiom, 'Sell them what they want. It sounds a little odd doesn't it?Does it mean that people are frivolous & go around making irrational purchases that don't meet their needs, before more serious ones that sustain them? Should you put games & entertainment on your home page, and flour & salt in your follow up messages?No, that's not it.What it is trying to say is that people buy for eArticle…

4. GLADE FOR YOUR ADS
Summary: When they do, after awhile, they tuneit out altogether because they've read it so many times.If you are using the exact same ad you were using weeks or months ago,then I strongly suggest you consider using a freshener on your ads.1) Take a look at your product or service with fresh eyes. You may have a long enough list fromStep 4 to freshen your ad copy several times before using up all thewords and phrases.6) When you've depleted all the words and phrases on your list, go backto Step 1…